What Does a Work-life Balance Mean to Ayata?
By Paromita Bannerjee Before covid most people were familiar with the traditional office workday, often much of your day would be consumed by commuting, chatting with co-workers, getting coffee and lunch with the remaining time spent actually working and very little...
The Financial Considerations of Headless Commerce
By Shine Mathew Initial Concerns Like any project a strong business case is key. A compelling business case covers the background and the strategic context of a project while providing a well-structured argument for the project’s implementation. Many people who...
The Complexities of Headless Commerce
By Stanley S. Joseph So, you’ve decided that headless is the solution for you, but how far down the rabbit hole do you go? When it comes to headless there is no one size fits all approach and it’s not an overnight exercise, it always takes time. We understand...
How Headless Empowers a Business
By Nigel Hunter A lot of people are talking about the value of headless commerce, however what is examined in less detail is exactly how headless empowers your content editors and brand managers, and what kind of value and tooling headless provides to them. At its...
Is Headless the Right Question?
By Andrew Hackett Everyone is asking themselves; should we be going headless or not? But is that the right question to be asking? It all comes down to a series of factors; your business goals and your problems alongside a host of other contextual information, you...
What International Women’s Day means to AyataCommerce
By Anu Augustine As we celebrate International Women’s Day, it’s important we look at the amazing work women are doing and reflect on how we can ensure that we as a company remain inclusive, never shying away from our responsibility to make life easier for our...
Gamification in ecommerce: Fad or Future?
Explore by Chapter Intro Why does it work Does Gamification Truly Effect Consumer Decisions? Does Gamification affect Consumer engagement? Conclusion Intro Consumption is more than just a necessity, it’s often a leisure activity. That said, many of us try make our...
The Success of Subject Matter Experts
Home > News SMEs (Subject matter experts) have a critical role to play in generating growth, employment, and solutions for people at the base of the pyramid in emerging economies such as the ecommerce market. They’re also adaptable and agile, more responsive...